Britain: 'Bollywood's' popularity in Britain is growing in leaps and bounds and it looks set to become the hottest new thing in Britain, as evidenced on Britain's 'Celebrity Big Brother'.

Indian beauty Shilpa Shetty, dressed in a glamorous pink sari, defiantly turned heads on Wednesday as she entered the Britain's 'Celebrity Big Brother' reality TV house (the show 'Big Boss' is based on).

Shilpa is already a household name across Asia and has vowed to recruit a new generation of fans for Hindi Cinema, an industry which produces more films than Hollywood, in Britain as well.

"I just want every Indian to be extremely proud that I'm in here. I want to clear out the myths and misconceptions of Indian people. We are modern, intelligent and glamorous," said the 31 year old award-winning actress.

Now 'Bollywood's' popularity is growing in the UK, with Scotland a hot location spot.