GoAir, the Indian low cost airline, has signed Preity Zinta to be their brand ambassador.

The company will soon start a campaign - 'Chalo India, Lets Fly Smart' - which will feature Zinta.

According to the Managing Director of GoAir, Jeh Wadia, Preity is vibrant, young and innovative - the qualities which match the airline's brand personality.

We will next see Preity Zinta on the big screen in Yash Raj's Jhoom Barabar Jhoom. As well as recently have finished shooting for Rituparno Ghosh's The Last Lear with Amitabh Bachchan.